by Diego Nascimento Several times I have written about having a professional attitude. Today I want to look at it from a different perspective:  Taking care in how wedeliver a message. What we speak

by Diego Nascimento Imagine the following situation:  you’re in charge of a team and you receive a very important mission. The task requires extra dedication, and you cannot reach your goals without the help of

by Diego Nascimento Observation is something that is always practical. When visiting some shops I like to try to identify which procedures are carryovers from

by Diego Nascimento Recently I began a marketing course offered by the University of Pennsylvania, United States. I confess that one of the disciplines linked toconsumer behavior made me remember my adventures in grocery stores analyzing marketing strategies. I admire the various ways of displaying the

by Diego Nascimento I often write about the potential of a professional entrepreneur. The marketplace needs this (public and private). Today I invite you to imagine

by Diego Nascimento The institution I work for is going through a process of internationalization. Beyond having a second language, something that is mandatory in this stage, I have clearly perceived that in the organizational context this has become a broader need for

by Diego Nascimento Last week I was able to act as translator in consecutive lectures and workshops taught by a North American delegation. Perhaps you are wondering: “Has Diego changed jobs?” The answer is no.  I am still with the same company and with my normal work duties which include linguistic support. The differenceis

by Diego Nascimento Every day that passes I realize how there are people who still suffer from a lack of focus, discipline and organization. I always hear people complaining that we need to improve in so many areas, and, in

by Diego Nascimento Some say that pride is one of the seven deadly sins. I had the chance to observe some demonstrations of this practice, and I confess it was not a pleasant experience. Depending on the position described on the