By Diego Nascimento
Digital communication is making gains more and more each day. The electronic Post Office, traditionally called e-mail, is a necessary tool for companies, whether it be for communication between departments or with your customers. Each step of the communication process involves a very important person: YOU! Your habit of reading and your ability towrite can be responsible for a “smooth” text that follows the grammatical rules or for a set of words that can blacken the company’s image in which you work, even if it is indirectly. Assisting people inside and outside of the company is a serious matter that needs to be a Personal Investment Goal. Your communication with people combines all of these actions, be it verbal or in writing. When responding via e-mail or even on a simple piece of paper, think:
1) Is the message clear, is it easy to understand?
2) Are the grammatical rules (punctuation, accents, verbs…) correct?
3) Will your professional/company image be well represented through your communication via e-mail?
Your career is built on a series of basic elements in the workplace. One of them is Writing. If you have been accomplishing your digital communication in a proficient manner, Congratulations! If you are still in a learning phase, it is time to concentrate your efforts. Do you want a hint for beginners? Read! Seek out articles, magazines and good books for their excellent use of words and thought provoking presentation of ideas. Invest your time! Start now!